If like me you employ the services of writers as well as write copy yourself, then you might agree with what I am about to say. Everyone likes to get a 'bargain' but there is a limit to what this should actually be. Writers in countries like India, Africa and Asia are too quick to accept a miserable deal on the rates employers want to pay them. My question is "How much do YOU as an employer and writer value the copy people write for you?"
First Question - How Much Importance Do You Place On Your Content?
Accepting work that is blatantly sub-standard seems to be a ridiculous acceptance of what has to be worse than second best. Very often it is through no fault of the author/writer that their copy is not up to scratch and there could be a number of reasons why it is rubbish. English is probably the author's second language, they are probably desperate to earn a little cash, their cost of living allows them to accept diabolically low rates.
A rate of $2 per article just does not cut it - and no one in their right minds would expect this lowly paid work to be 'top quality copy'. If they do - they either need their heads examining or their English is just as bad as the person who wrote their copy for them which results in the fact they are totally oblivious to the fact they have commissioned and paid for rubbish copy. The second whammy is the writer thinks they have done a great job! That may sound harsh - but the truth often is.
Where Have Our Values Gone?
Writers need to feel proud of their copy - not just the dollar signs their work represents. Are you not shocked at the quality of the content and copy you read on the Internet these days? Or is it that you don't bother reading it anymore and just scan the content? Finding the odd mistake in copy could be thought of as acceptable but the utter rubbish, the bad sentence structure and the absolute belief that ANYONE & EVERYONE can write decently just because they have access to a computer and the Internet - is sadly just so untrue.
Then there is the factually incorrect content. The Internet is full of conflicting affirmations about so many things - the question here is 'Does anyone really care?' - the answer is hopefully 'yes'.
Speed is Not of the Essence
However, everyone is so intent on getting things 'done' as fast as they possibly can before the competition gets there first, that quality appears to be a thing of the past. Marketing, strategies, techniques, lead generation, prospecting - there are thousands of websites out there all offering the 'best' tips and advice on how to run a successful online business, not matter what it happens to be.
The funny thing is that very often this copy is written by someone who does not have a clue what they are writing about let alone be able to write about it in a language that is basically alien to them. Good copy is not that hard to find - but you have to be prepared to pay decent rates for it. The bottom line is that you get what you pay for!
Get Real - Earn the Money You are Worth !
Protect Your Work With SampleSafe.org.uk
First Question - How Much Importance Do You Place On Your Content?
Accepting work that is blatantly sub-standard seems to be a ridiculous acceptance of what has to be worse than second best. Very often it is through no fault of the author/writer that their copy is not up to scratch and there could be a number of reasons why it is rubbish. English is probably the author's second language, they are probably desperate to earn a little cash, their cost of living allows them to accept diabolically low rates.
A rate of $2 per article just does not cut it - and no one in their right minds would expect this lowly paid work to be 'top quality copy'. If they do - they either need their heads examining or their English is just as bad as the person who wrote their copy for them which results in the fact they are totally oblivious to the fact they have commissioned and paid for rubbish copy. The second whammy is the writer thinks they have done a great job! That may sound harsh - but the truth often is.
Where Have Our Values Gone?
Writers need to feel proud of their copy - not just the dollar signs their work represents. Are you not shocked at the quality of the content and copy you read on the Internet these days? Or is it that you don't bother reading it anymore and just scan the content? Finding the odd mistake in copy could be thought of as acceptable but the utter rubbish, the bad sentence structure and the absolute belief that ANYONE & EVERYONE can write decently just because they have access to a computer and the Internet - is sadly just so untrue.
Then there is the factually incorrect content. The Internet is full of conflicting affirmations about so many things - the question here is 'Does anyone really care?' - the answer is hopefully 'yes'.
Speed is Not of the Essence
However, everyone is so intent on getting things 'done' as fast as they possibly can before the competition gets there first, that quality appears to be a thing of the past. Marketing, strategies, techniques, lead generation, prospecting - there are thousands of websites out there all offering the 'best' tips and advice on how to run a successful online business, not matter what it happens to be.
The funny thing is that very often this copy is written by someone who does not have a clue what they are writing about let alone be able to write about it in a language that is basically alien to them. Good copy is not that hard to find - but you have to be prepared to pay decent rates for it. The bottom line is that you get what you pay for!
Get Real - Earn the Money You are Worth !
Protect Your Work With SampleSafe.org.uk
